Tag Archives: YouTube

In Race to Win Social Video, Is One App Gaming the System Too Much? – Mike Isaac – Social – AllThingsD

Enter Viddy and Socialcam, two of the hottest start-up apps, both of which have the buzz of being the “Instagram for video.” The pair have exploded in popularity over the past few months, with each garnering user bases in the tens of millions seemingly overnight.

But the growth of one of these apps is not like the other.

Using a combination of fortunate timing, Facebook’s Open Graph influence and a new way of playing the system, Socialcam has effectively gamed Facebook, YouTube and the App Store to keep a strong grip on that ever-so-valuable user base. In the short term, at least, the three-man Socialcam start-up team has discovered a method to beat the 20-plus person outfit that is Viddy.

The method is so effective that Socialcam skyrocketed from around 1.4 million monthly active Facebook users to a whopping 40 million in a span of little more than two weeks. Socialcam surpassed Viddy in the Facebook app rankings last week, and currently sits fat atop Apple’s powerful App Store as one of the most downloaded free applications.

via allthingsd.com

Fascinating take-down of a truly unscrupulous practice employed by new “Instagram-of-Video” upstart SocialCam, an app you’ve likely seen clogging up your Facebook news feed recently.

Mike Isaac of AllThingsD dives into the story, shownig some surprisingly cutthroat tactics at play in the social sharing app space, empowered by Facebook’s black-box dominion over the news feed.

YouTube embraces Google+ Hangouts for live streaming

YouTube is closely integrating Google’s Hangouts group video chat platform with its live streaming in an effort to make video watching more social. The site has already quietly begun to make live video feeds available to Hangouts users, and it will eventually add tools to improve discovery of live streams both within Hangouts and on YouTube.com, I was told by YouTube Live Product Manager Brandon Badger this week.

Hangouts has been joined at the hip with YouTube ever since the chat platform launched as part of Google+ at the end of June. Hangouts users can launch YouTube videos from within the group video chat, and up to ten participants can watch the same video simultaneously.

I’m really excited for this feature. I’m not sure exactly when live video chatting will take off for the mainstream, but sharing neat videos with friends, briefly, is definitely a best-use case scenario for the short term early adopters. When was the last time you made a FaceTime call? OK, when was the last time you shared a video with a friend? Mmhmm.

Blip.tv Signs Distribution Deal With Fred, iJustine, And Other Collective Video Producers

Online video is growing up, and so are the young video stars who first found an audience on YouTube like Fred (Lucas Cruikshank) and iJustine. Both are part of the Collective Digital Studio, a talent management company of sorts for Web video stars. Today, the Collective is announcing an exclusive distribution deal with Blip.tv on behalf of its video artists, who can opt into the deal. Other Collective video producers signing up with Blip.tv include The Annoying Orange and Freddie W.

The addition of the Collective’s videos to Blip.tv’s arsenal is significant. Blip.tv is currently serving about 300 million video views a month. The Web shows that the Collective is bringing to the table attract about 200 million views a month. There is some slight overlap, but Blip.tv CEO Michael Hudack expects the deal will help Blip cross the 500 million views per month line by the end of the year.

Hopefully the next crop of candidates won’t make me want to stab my computer monitor in the CRT. Can people actually watch these shows?

Google Partners With Sony Pictures, Universal And Warner Brothers For YouTube Movies

Google confirmed the existence of its YouTube Movies service earlier today and has just released more details on which studios and movies will provide the 3,000 titles in its repertoire. YouTube has partnered up with Universal, Sony Pictures and Warner Bros and others to offer full length feature films on YouTube.com/movies. Fox, which we mistakenly reported had joined the brood earlier, is noticeably absent.

From the YouTube blog:

“Today, we’re announcing another step in our goal to bring more of the video you love to YouTube: the addition of thousands of full-length feature films from major Hollywood studios available to rent in the US at youtube.com/movies. In addition to the hundreds of free movies available on the site since 2009, you will be able to find and rent some of your favorite films.

From memorable hits and cult classics like Caddyshack, Goodfellas, Scarface, and Taxi Driver to blockbuster new releases like Inception, The King’s Speech, Little Fockers, The Green Hornet and Despicable Me. Movies are available to rent at industry standard pricing, and can be watched with your YouTube account on any computer. The new titles will begin appearing later today and over the coming weeks to www.youtube.com/movies, so keep checking back.”

Exciting options – I wonder though, is YouTube still serving up ads to those who pay for a rental?

YouTube Founders Save Delicious!

San Francisco, CA – April 27, 2011 – Delicious.com, the leading social bookmarking service, has been acquired by the founders of YouTube, Chad Hurley and Steve Chen. As creators of the largest online video platform, they have firsthand experience enabling millions of users to share their experiences with the world. Their vision for Delicious is to continue to provide the same great service users love and to make the site even easier and more fun to save, share, and discover the web’s “tastiest” content. Delicious will become part of AVOS, a new Internet company.

“We’re excited to work with this fantastic community and take Delicious to the next level,” said Chad Hurley, CEO of AVOS. “We see a tremendous opportunity to simplify the way users save and share content they discover anywhere on the web.”

Great news! I’ve always felt like social bookmarking still has lots of room to grow; many users are highly active and engaged around sharing websites and web content, but those who aren’t haven’t heard of it at all. Services like Facebook’s “Like” button and Google’s “+1″ are making it easy for people to understand what one-click sharing is all about, and I’m psyched to see where the creative minds behind YouTube can take it.

Google to Revamp YouTube With ‘Channels’ – WSJ.com

The site is planning a series of changes to its home page to highlight sets of “channels” around topics such as arts and sports. About 20 or so of those channels will feature several hours of professionally produced original programming a week, some of these people said. Additional channels would be assembled from content already on the site.

It is planning to spend as much as $100 million to commission low-cost content designed exclusively for the Web, people familiar with the matter said.

The pending changes are a big bet by the world’s most-popular video site to push in a new direction. Between the Wild West of user-generated content and the pricier precincts of full-blown TV shows, Google is hoping to carve out a niche of original, professionally produced Web videos that it hopes will cultivate loyal viewers.

Big, big news. With Netflix and Youtube both getting into the original content production game, new indie film students and fans everywhere should be rejoicing at this injection of capital into a talent-rich, but un-financed platform.