We’ve seen the Facebook platform really take off in the gaming industry. Zynga for example is a company based in San Francisco. It currently has a market cap that exceeds that of Electronic Arts, which was the incumbent game company before Zynga.
The company is completely defined by social gaming – games that you play with your friends. All of their games are Facebook-enabled.
This is a really meaningful thing for us, as it really represents the potential of Facebook as a platform.
We haven’t seen tons of other industries as impacted as games by Facebook, and we think that the next big change is seeing the next few industries being disrupted by social platforms in the same way gaming has been.
If we had to guess, it’s probably going to be orientated around media or news, because they are so social. When you watch a television show with your friend, it’s such an engaging social activity.
We think that there’s a next generation of startups that are developing social versions of these applications, where what Zynga is to gaming, they will be to media and news, and we’re really excited about that.
Is this news revolution really news? maybe I’m just too embroiled in it already, with my job and love of interactive media, but isn’t this kind of old-hat by now?